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Tuesday, 9 March 2010

The Three Little Pigs

Once upon a time there were three little pigs - FTTC, Docsis 3 and FTTH.

The first little piggy set off into the wide world of broadband and built himself a cabinet. He was pretty confident that he could do everything required from there but along came the mean old big bad wolf – the consumer - and blew all of his plans out the water with apps and services he had never even heard of. FTTC simply couldn't do what everyone needed to. He ran to his friends and told them he'd underestimated the consumer, I mean, the Big Bad Wolf. His cabinet plans were in tatters.

Out went Docsis 3, confident he could resolve the problems and he told everyone he was doing it over fibre optics. Now, this wasn't strictly true, but to hell with truth, this is telecoms. He tried to solve the problem but once again, along came the laws of physics and consumer demand over big fat pipes, and blew his hopes away. He ran to his friends and told them that he too had underestimated the consumer.

FTTH went out and said, “Right, lessons learned. I'm going to connect everyone to a fully articulated universal fibre network and let's see whether that solves the problems.” Lo and behold, the Big Bad Wolf never showed up. The consumer was far too busy being seen by their GP over an HD TV channel to worry about how FTTH had done it.

And the moral of the story is......;o)

1 comment:

Cyberdoyle said...

'Build it right in the first place and save all the time, trouble, waste, and more importantly the bad publicity'.
That would be my moral of the story. The main reason folk don't become digitally engaged is because they hear all the horror stories about IT not working...
As Brian once said, 'once it is easy, they will just use it'.
I feel unless something just works and does what it says on the box that people aren't interested. They haven't got the time to waste trying to get IT to work. So they just don't.